SolveYourProblem
Article Series: Bluetooth
Understanding Bluetooth Wireless Communication
Do
You Want To Sell Bluetooth?
Maybe you’ve seen Bluetooth technology on
a show somewhere, or maybe you heard about it from a friend,
or maybe the guys from research finally came up with a good
idea – whatever the reason, you want to sell Bluetooth. You
know all the information behind Bluetooth technology – how
it’s globally available, very simple to use, has increased
security, and is also completely cost effective and low power,
you just don’t know where to look to find information about
selling Bluetooth. Well, here you are.
The individual manufacturers around the world create devices
containing Bluetooth technology, and they sell them through
their own sales channels. If you want to be a sales channel,
then you should find a way to contact the manufacturer directly,
and they’ll be more than willing to help you out. If you find
your way onto the Bluetooth website, they have a list of companies
that sell Bluetooth enabled devices, so you can just pick the
one you want, and off you go.
If
you are looking for who sells Bluetooth devices, those
would be the Bluetooth SIG Members. There are over 4000 member
companies working to develop, manufacture, and sell Bluetooth
devices. Since Bluetooth technology is an open platform, every
SIG member has already been given permission to use Bluetooth
technology in his or her devices. There are three different
levels of membership, each of them having different benefits.
Those three levels are: promoter, associate, and adopter.
The Promoter
Members are the one’s who are most engaged in
the technical development of Bluetooth wireless technology.
This includes a wide variety of cell phone companies and computer
companies among other things. The main responsibility of the
promoter members is to become engaged in the calculated and
scientific development of a variety of Bluetooth technology.
These members will sit on the Board of Directors as well as
the Bluetooth Qualification Review Board. This gives them access
to all the great things that will be coming in Bluetooth technology
in the next few years. Like the name states, promoter members
are there to help guide and promote the new waves of Bluetooth
technology.
The next level is an Associate
Member. Although every type
of member gets to use the Bluetooth specifications and trademark
licenses, the Associate Members are actually involved in the
development process of Bluetooth technology. First they get
to help with ideas about where the technological enhancements
should come from, and they get to review the specifications
before the public even has a chance to look at them. One of
the downsides is that to be an Associate Member you must pay
an annual fee.
Lastly there are the Adopter
Members. The Adopter Members
are those ones who are allowed to use published Bluetooth specifications
and the Bluetooth trademarks, but they won’t have the chance
to influence or get early access to unpublished Bluetooth specifications.
On the upside, Adopter Members do not pay an annual fee. On
the downside, they have the least control over where the technology
is headed between any of the members.
Once you begin working for a manufacturer that produces Bluetooth
devices, how do you go about selling them? To be more specific,
just what kind of things will you be saying in order to convince
a potential client to buy the product? Well, you could start
with the fact that Bluetooth is one of the most innovative
wireless technologies on the market, and is globally recognized.
This means that wherever you go – Bluetooth will be there.
You could also go on about the vast array of devices that have
begun to use Bluetooth technology – from cell phones, to mp3
players, to computers and fax machines. This wide range of
devices allows Bluetooth users to communicate easier than ever.
If that’s not enough, it’s getting easier and easier to use
Bluetooth. You don’t really have to do anything, just turn
your device on, put it into discoverable mode, and then connect.
Security, which has always been a problem with wireless technology,
is getting stronger and stronger thanks to Bluetooth’s encryption
method, as well as its PIN code which is needed before any
devices can connect.
Selling Bluetooth technology can be very rewarding. It puts
you on the cutting edge of technology, and you’ll be getting
to try new stuff all the time. It’s hard to go wrong with a
product as solid as Bluetooth.
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SolveYourProblem.com : 2007
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